Welcome to ‘BWAM?’

At BWAM?™ we’re trying to popularize the oldest and most common thought in the universe.

What’s BWAM? It’s…

But What About Me?

We believe it is the most thought of thought of all time, and with cool designs, we are popularizing it on tee-shirts and other apparel.

We imagine that it is also one of the oldest human thoughts in the universe; Adam thought it, and it was the impetus of Eve. (In fact, we imagine that the conversation went something like this: “Thanks God–for creating me and the garden and everything else–But What About Me? This is kind of boring.” “Okay, let me have a rib.”)

We don’t think it is a particularly selfish message as in “It’s all about me.” Instead, we think of it more as self-awareness, and like Adam—before the Fall—one can think, “Hey, but what about me?” and still remain in a state of grace.

We pronounce the acronym “bee-wham.” That’s why most designs show a “B” different from the “WAM?.” However, we don’t mind hearing it as one syllable, especially if you are calling to purchase merchandise.